Colour is powerful. Meet five people who’s lives have been genuinely transformed by it. This campaign allows them to tell their stories in a beautifully honest way. Showing that colour is anything but paint on the wall, it’s a way of life.

Developed to help launch and unify the brand sites globally - these stories inspired people to look beyond the usual top ten shades of white and live in colour.

As you travel around the world through these videos, you’ll find out just what can happen when you follow your dream.

The French film was shortlisted in the ‘Short film’ category at the Young Directors Awards 2013 in Cannes.